I purchased the Badger product having previously used both Casswell-Massey and the Art of Shaving pre shave oils. Been a user for 10 plus years. The "Badger" product is really cool in that putting on a warm wet face and using a good shave crème ( I used a brushless) the shave was one of the closest I have ever received with pre-shave. This is one excellent product and the price is better than the others. Really great, I am a new customer !!